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Virtual Reality Finally Gets Real

Virtual reality (VR), the use of digital technology to replace reality with a wholly immersive simulation, was once the stuff of science fiction. So was its sibling, augmented reality (AR), which lets...

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Predictive Is The Next Step In Analytics Maturity? It’s More Complicated Than...

For the last 20 years or so, the mental model of analytics maturity has been along the lines of the diagram below, starting with basic gathering of data and culminating in proactive, automated use of...

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Voice: The Next Big Breakthrough In Enterprise Computing

Voice is set to be the biggest enterprise tech disruption since the smartphone — if we can overcome the remaining practical difficulties. Over the decades, computer interaction has slowly become more...

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Digital Trends Will Drive Competitive Advantage – Virtual Reality, Blockchain...

The future will be what we make it. Unlike the past or the present, it’s the only arena where we have any control. But the future, as the saying goes, isn’t what it used to be. As digital technology...

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Swimming In The Immersive Digital Experience

If you’ve chased a Pokémon down the street or visited Antarctica via the New York Times’ VR app, you’ve already experienced how quickly immersive digital experiences have begun to feel real. This first...

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Five Technologies That Have Made A Difference To Employees

Almost a year ago I wrote about the impact digital innovation is having in our workplace. It may not seem like it, but in that time, so much has changed technologically. We are making the gradual shift...

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How Virtual Reality Can Drive Efficiency In The Oil & Gas Industry

The lower cost of technology in recent times has led to greater use of virtual reality (VR). Historically, VR has been used in video games and the entertainment industry, but as the technology advances...

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Transform Wholesale Distribution With Augmented Reality

Augmented reality can enrich a technology experience while reducing costs, improving ROI, and creating more productive, efficient employees. These are all critical components of the wholesale...

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How Can Life Sciences Leverage Augmented Reality?

When it comes to augmented reality and life sciences, many people think of the 144 billion steps taken by Pokemon Go players, leading to better health. But augmented reality is starting to play a much...

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Five Digital Transformation Trends In The Education Industry

Despite its role in preparing young people to move society and technology forward, the education industry has remained ironically resistant to change. Until recently, most educational processes have...

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Technology In The Public Sector: Possibilities And Challenges

The governments of nations around the world have responsibilities to their citizens. For example, they need to encourage economic growth, keep their citizens safe, and provide public services. Yet...

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Immersive Technologies In Supply Chain

The opening keynote at the annual Google I/O developers conference in 2018 had 12 interesting announcements for the future of the AI-enabled world. The one that hit the most responsive chord to me was...

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New Trends In Animation And What They Mean For Marketers

It wouldn’t be an exaggeration to say that animation is one of the most dynamic and fastest-growing industries in the world. Having been firmly associated with entertainment for years, recently it has...

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Augmented Reality: A Game Changer For Marketing

In July 2016, the Pokémon GO app propelled augmented reality (AR) propelled into popularity. Millions of consumers hit the streets to catch a Pikachu or Rattata projected onto the sidewalks of players’...

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Digitalist Flash Briefing: Augmented Reality: A Game Changer For Marketing

Today’s briefing looks at how Augmented Reality, aka AR, is turning industries upside down. https://www.digitalistmag.com/files/2019/01/sapdigitalist010419.mp3 Amazon Echo or Dot: Enable the...

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Industrial Manufacturers: Stories Of Innovation

Industrial manufacturers may not be top of mind when discussing innovation and disruption (think: grease, noise, sparks, and wrenches) – but that is an oversight. There is a huge amount of innovation...

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IoT In Education: Smart Learning Environments

Ironically, the education industry – despite ostensibly working to equip children and young people to face the future better – is probably one of the most conservative and slow to adapt sectors of the...

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Experience (Not Size) Matters In Today’s Economy

Most organizations have become accustomed to a marketplace that is constantly changing, increasingly diverse, and unquestionably responsive. But it’s not only great products and services that are...

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Eye In The Sky Unites Digital Supply Chain With Cloud Experts

One key part of today’s global supply chain is in low supply: the experts who keep it running. Rare and far-flung are the specialized technical experts who troubleshoot jet engines, interpret the...

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Five Marketing Technologies Transforming The Hotel Business

You cannot have a successful business without marketing, including in the hotel business. Fortunately, there have never been more opportunities to use marketing to build and grow your hotel business....

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Five Big Technologies Will Blow Up Your Small Business In The Next Five Years

Part 5 of the “2020 Strategies and Insights for Midsize Companies” series The smartest business owners I know are always looking ahead. They’re making decisions now that they know will affect their...

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How Focusing On Customer Experience Transforms Jewelry Business

The jewelry business is one of the most conservative industries out there. These companies are proud of their heritage and have always been eager to highlight that they are unique – that while the rest...

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Brain Gain

In the Golden Age of the assembly line, thousands of stationary workers concentrated on one task at a time, performing to the rhythm of the conveyor belt. Today, the roles are reversed. Now, individual...

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